What if you could change something by just one percent? One percent doesn’t seem like a lot. And it doesn’t seem like it would take a lot of effort to change. I’ve been thinking a lot lately about one percent. What would it look like if I increased my family […]
My Promise to Each and Everyone of You
My Promise to Each and Everyone of You
There’s a funny thing about writing. You always know what you want to write about until you sit down to actually write. The past few months, I’ve had several things on my mind, but I didn’t take a few minutes to sit down and put them on paper. Since then, […]
5 Things to Have Before Jumping Off the Social Media Bridge
5 Things to Have Before Jumping Off the Social Media Bridge
Growing up my mom would ask me “If everyone jumped off a bridge, would you?” Luckily, I typically had a 5 pronged response for what was needed to get me to jump of the bridge. There are 5 things to make sure are in place before jumping off the bridge […]
Hear Ye, Hear Ye “The Oldest Form of Marketing Made New”
Hear Ye, Hear Ye “The Oldest Form of Marketing Made New”
When something new hits, it seems as if everyone tries to figure out how to use it, what its purpose is and what new thing it can do. Many times all that needs to happen is to take a step back and find out what it’s like. Sometimes the strategies […]
Is There a Perfect Age for a Social Media Manager?
Is There a Perfect Age for a Social Media Manager?
Simple answer, No. This past week there have been two blog posts that have caught my attention more than others. The first was from written by a senior at the University of Iowa. The post was about how Social Media Managers should be no older than 25. The second post […]
Social Media is more than updates
Social Media is more than updates
Many believe posting updates to Facebook and Twitter is Social Media. If this is true then traditional broadcasting would still be just as effective. We no longer want one to many communications. We crave engagement. This crave for engagement might be because we are becoming more connected online causing our […]
Students are addicted to information
Students are addicted to information
The ICMPA out of the University of Maryland released results from their study of students and media today. I came across the study this morning when I saw a headline of “College Students’ Dependence of Social Media is akin to an Addiction.” The first few places I read about the […]
Are you using the right SM station to broadcast your message?
Are you using the right SM station to broadcast your message?
The past few months there has been debates about linking Twitter with Facebook. With the introduction of Twitter to LinkedIn updates, I’m sure the debate will continue. Here’s something to keep in mind: Social Media is like television stations. Think about that for a moment or two. When you’re watching […]
I’ll see your photo challenge and raise you…
I’ll see your photo challenge and raise you…
Last week was the first week having new students on campus. In an attempt to direct students to our Facebook Fan Page to interact with each other, we launched a photo challenge during our orientation program. The challenge: The team who uploads the most photos to our Facebook Fan Page […]
8 Months in Review
8 Months in Review
In January I took my new position within the University as the Digital Strategist, as some would say a fancy way of saying I get paid to be on Facebook. But it’s much more. It wasn’t long until I ran into my first hurdle and needed some direction and help. […]
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